Abu Dhabi’s presence at this year’s Arabian Travel Market (ATM) is larger than ever, with Abu Dhabi Tourism Authority (ADTA) showcasing the biggest pavilion at the show.
The pavilion this year features over 40 exhibitors promoting products and services that display Abu Dhabi’s heritage, islands, deserts, oases, cultural attractions and luxury accommodation.
It confirms state’s commitment to building tourism in the country and marks the opening up of the emirate’s Al Gharbia (Western Region) to international tourism.
“Our message is two-fold,” said Mubarak Al Nuaimi, International Promotions Manager, ADTA.
“Firstly we want to demonstrate Abu Dhabi’s commitment to continue its measured growth strategy which is in line with our adoption of a long-term view of our goals”
“Secondly, to demonstrate the expansion of the destination’s product offering – this includes new and planned hotels and major new events.
Al Nuaimi added that the Middle East, particularly the GCC market, is extremely important to the state as it is a prime market on the doorstep.“We are fortunate in having access to the 30 million plus GCC consumers who have a tendency to travel locally in times of uncertainty.”
Source = e-Travel Blackboard: J.L