Vivid Sydney on show in new souvenir book
A new 60-page Vivid Sydney souvenir book has been released to mark the 10th anniversary celebrations of the world’s largest festival of light, music and ideas.
The book provides festival-lovers with a colourful and illustrative display of the event’s history, most memorable installations and snapshot of the festival’s three famous pillars – light, music and ideas.
Minister for Tourism and Major Events Adam Marshall said there was no better time to launch a special edition book.
“Vivid Sydney has captivated hearts around Australia and the world and we’re delighted to be celebrating its successful journey on the festival’s 10th birthday,” Mr Marshall said.
“Visitation to Vivid Sydney has grown by over 1000 per cent since the festival’s inception, with the event now attracting more than 2.3 million attendees annually and injecting an incredible $143 million into the State’s economy.
“This growth is the result of a deliberate strategy created and delivered by the NSW Government to build creative partnerships and drive tourism while ensuring the festival continues to celebrate creativity, technology and Sydney’s iconic attractions.
“The Vivid Sydney footprint has expanded well beyond the harbour foreshore during its time to precincts throughout the inner city and across the Harbour Bridge, including areas such as Chatswood and Taronga Zoo, and this year’s latest – Luna Park.
“To mark our 10th birthday award-winning NSW North Coast artist, Jonathan Zawada has put his colourful stamp on Sydney’s most iconic building and the ever popular Customs House has returned with a stunning animation of May Gibbs’ classic characters Snugglepot and Cuddlepie.
“With Sydney now illuminated until 16 June, I encourage everyone to grab a copy of this special edition Vivid Sydney book which is a memorable keepsake of Australia’s largest annual event,” he said.
The Vivid Sydney souvenir book can be purchased for $22 (incl. GST) via vividsydney.com or at the information booths located throughout the festival’s footprint.